The goods that we buy on a fleeting basis may not ultimately wind up on our monthly most wanted list, but that doesn't mean they're not worthy of their own shopping spotlight. Welcome to our newest series that details just that: peeling back a more of-the-moment curtain on the top weird to wonderful items that people purchased this week.
Each of the products ahead was anonymously sourced from both top-performing R29 stories as well as shopping data that details the most current bestsellers. This means that everything you'll find featured — from the $11 jelly highlighter to the handmade linen dress — is a freshly baked slice of what's trending in virtual carts across the web at this very moment. Scroll on to see what else is in store (spoiler: it involves back-in-stock sell-outs and on-sale bath essentials).
We’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team.
Waterproof Slide Sandals
Last Week's Top-Carted:
Birkenstocks made their comeback a while back — but, waterproof slide sandals are a new trending blip on this summer's shopping radar. Namely, this exemplary cool-blue style that's was carted up like a hot cake by everyone and their mothers (literally) last week.
With nearly 2,000 reviews on Nordstrom and a 4.6 out of 5-star rating, plus another 73 reviews and a nearly 5-star rating on Zappos, the cushioned rubber-like twist on the iconic strapped sandal comes customer-vetted and approved: from "Sent to my mother for an early Mother's Day gift. She loves them! She reports she has worn them every day since they arrived," to, "These are perfect for poolside or beach slip-on. Sand washes right off. Very comfortable."
Shop Birkenstock at Nordstrom
Shop Birkenstock at Zappos
Birkenstock Essentials Arizona Waterproof Slide Sandal, $, available at Nordstrom
Jelly Highlighter
If you're not blessed with a natural dewy complexion, then make like this week's savvy shoppers and cart up Revlon's Glow Gelée highlighter for an effortlessly luminous sheen. This little $11 pot from the drugstore makeup MVP is filled with a rose-quartz-infused jelly formula that (according to the brand), "rolls over skin and plays up your bone structure with a gorgeous, pearlescent sheen."
Reviews are raving everything from, "I have super oily skin and it didn’t make my makeup look greasy!! It stayed in place all day, it didn’t fade. This is such a BEAUTIFUL HIGHLIGHT!!!" to, "From far away, your skin looks like you just jumped out of the pool and have light bouncing off the water that is still on your face. This formula is VERY buildable. It starts out looking sheer, then one more layer and it looks blinding!".
Shop Revlon
Revlon Crystal Aura Limited Edition Glow Gelee, $, available at Walmart
Pyrex Storage Containers
What do people love more than Pyrex? Pyrex on sale. This week's 20%-off discount on a 20-piece set of the glass-storage favorite is getting some major top-of-cart time at Bath Bath & Beyond.
Shop Pyrex
Pyrex Pyrex® Simply Store® 20-Piece Glass Food Storage Set, $, available at Bed Bath and Beyond
Back-In-Stock Face Masks
Shoppers love a good back-in-stock sellout — which, in this week's case, is BaubleBar's $12 non-medical face-mask duo that initially sold out in a matter of 24 hours. The summery set (crafted from breathable cotton materials) hit the pre-sale shelf for shipments this past Friday and has since skyrocketed to the tops of virtual carts.
Shop BaubleBar
BaubleBar Adjustable Face Mask Set of 2, $, available at BaubleBar
Towel Bundle
Towels are trending (specifically of the bundle variety). We're guessing it may have to do with an increase in time spent at home directly correlating to an increase in towel usage (or just a finally realized need to replace those raggedy ones we've been using since college).
Whatever it is, bundles are a great way to save some extra bucks on the bath-essentials investment front — and savvy shoppers know to go to Brooklinen where they can currently snag an extra 10% off its plush, bestselling Move-In Bundle (complete with four bath towels, two hand towels, four washcloths, and one bathmat).
Shop Brooklinen
Brooklinen Ultralight Towel Move-In Bundle, $, available at Brooklinen
Hyaluronic Acid Hydration Support Formula
From the AHA peeling solution to the niacinamide and zinc blemish-fighting formula, it appears shoppers are moving their way through all of The Ordinary's skincare offerings — and this week they've got its $7 hyaluronic acid at the top of their carts.
With 369 5-star reviews on Ulta, the customer-approved praise starts and doesn't stop at: "I've found this product while scrolling through Tik Tok skincare routines and this was highly recommended. After using this product for a month, my face has never been so smooth. I have combination skin, but mostly dry depending on the weather, and I am prone to stress acne. Adding this product to my daily routine has made my skin so much softer, and I feel like it may have also cleared up the smaller stubborn bumps on my forehead. I recommend this product if you want more a more supple face, but are on a budget."
Shop The Ordinary
The Ordinary Hyaluronic Acid 2% + B5, $, available at Ulta
Keurig Single-Serve Coffee Maker
With a WFH summer that will ultimately transition into a WFH fall (and an always insatiable appetite for sales) shoppers have been adding this 39%-off bestselling coffee maker to the tops of their home-office product pile.
Shop Keurig
Keurig K-Mini Plus™ Single Serve K-Cup® Pod Coffee Maker, $, available at Bed Bath and Beyond
Linen Dress
Summer shoppers are clearly living in breathable linen garments — with this handmade Etsy frock in a lovely watermelon hue gracing the tip-tops of their carts.
The bestselling dress has been purchased nearly 50k times and totes just about 10k rave reviews. And "I can’t say more amazing things about Linenfox. First, the quality is unbeatable. You can really feel and see how well-made the items are too. Second, communication with the seller is seamless. The team is so helpful and they all seem to be on the same page. Third, this dress is so flattering" is just a taste.
Shop LinenFox
Linenfox Nida Dress, $, available at Etsy
HEPA Air Purifier
With the recent news around using HEPA-filter-equipped air purifiers as an added layer of defense against household contamination amidst the pandemic, shoppers have been keen on carting up such models on Amazon.
HEPA (aka "high efficiency particulate air") filters are top-rated for their ability to trap around 99.97% of tiny particles in the air — and although handwashing, social distancing, and wearing protective face coverings are the best first lines of defense against the spread of COVID-19, adding a high-quality home filtration system into the mix can help when layered in with those precautions.
Shop Levoit
Levoit H13 True HEPA Filter Air Purifier, $, available at Amazon
Eyeshadow Palette
Multi-colored makeup compacts are still on the summer shopping menu as a top-carted hit — only this week, the popular palette in question just so happens to be 50% off.
Morphe's full-spectrum score (packed with 39 deeply pigmented shades) was exclusively designed in partnership with iconic beauty influencer James Charles. The vibrant shadow collection is backed by a staggering near 3,000 5-star reviews — with customers raving, "I love this palette because the choices are endless! I can do a bold colorful eye look or a muted smokey eye look with the same palette, making it my number one choice for on the go. It's quite big but it's sleek and easy to store. This palette will last me forever, but I will be buying a new one when the time comes!"
Shop Morphe
Morphe The James Charles Palette, $, available at Ulta
Reversible Quilt Set
Bedding sets are still heating up across this week's carts as value-bundled buys with a big space-refreshing benefit — case in point: this top-rated reversible style from Bungalow Rose that boasts over 3,000 reviews and a 4.5 out of 5-star rating.
Shop Bungalow Rose
Bungalow Rose Tamela Stripe 3 Piece Reversible Quilt Set, $, available at Wayfair
Eco-Friendly Tampons
T-pons may not be a trend but, nevertheless, they're getting a little taste of the spotlight this week. Feminine-care shoppers are currently carting up this little blue box packed with unscented tampons crafted from 100% organic cotton and a bio-plastic applicator (derived from sugarcane).
Reviewers give the plant-based-pons a 4.8 out of 5-star rating — and as one in particular praises, "I am extremely sensitive in my "honeypot" region and have never been able to use scented tampons, pantiliners, bubble bath, soaps or any kind of fragrances down there. And although we all know the va-jay-jay to be likened to a self-cleaning oven, there are times when we don't always feel so fresh like after or during our menstrual cycle, after sex, etc. I have been researching natural products to use that wouldn't disturb my pH balance and send me into a frenzy of irritation and infections. I absolutely am thrilled to learn of the Honey Pot line of products and it was well worth the wait in shipping. I have always had to buy unscented tampons and pantiliners and recently I started purchasing organic tampons and pantiliners. Now I plan to use the Honey Pot line exclusively! I used my first tampon recently and I couldn't have felt more comfortable!"
Shop The Honey Pot Company
The Honey Pot Company Organic Super Tampons, $, available at The Honey Pot Company
Jojoba Oil Hair Serum
Summer haircare is trending across carts this week, with Tracee Ellis Ross' PATTERN line — designed specifically to nourish a range of naturally curly hair textures — carting in as a top contender. This lightweight and residue-free hair serum is infused with a hydrating blend of jojoba, safflower, rosehip, lavender, and olive oil that's formulated to moisturize and reduce breakage in low porosity hair.
As one reviewer raves, "I had been wanting to try these products since they came out and I am so happy I did. First off, they smell so nice! The shampoo and conditioner are luscious and rich, the leave-in and jojoba oil leave my hair feeling soft, bouncy, shiny, and light. They seriously are perfect!"
Pattern Jojoba Oil Hair Serum, $, available at Ulta
Produce-Saver Containers
Making the most out of fresh produce is a high priority during our stay-at-home summer — and this top-carted trio of Rubbermaid containers for under $20 is here to help us get that job done.
Built with airflow regulation and moisture-wicking in mind, this three-pack of food-savers is designed to help keep your favorite fruits and veggies from spoiling before you've had the chance to enjoy them.
Shop Rubbermaid
Rubbermaid FreshWorks™ 3-Pack Produce Saver, $, available at Bed Bath and Beyond
Lululmeon's We Made Too Much Section
Although Lululemon's mega Warehouse Sale may be officially over as of yesterday, you can still shop the site's "We Made Too Much" section to score more marked-down gems.
This here relaxed-fit breathable button-down crafted from technical-cotton still had ample sizing available last time we checked, but we can't promise it'll still be in stock by the time we finish typing this sentence.
Shop Lululemon
lululemon Full Day Ahead Shirt, $, available at lululemon
Sewing Machine
A shopping topic that is currently firing up across carts this week? Sewing machines. These gadgets are selling out everywhere (so, better snag this mini machine as soon as it's restocked on Friday!). If there's ever been a time to get crafty with your own clothes and learn the ABCs of DIY tailoring, it's the stay-at-home season of 2020.
WNX Mini Sewing Machine, $, available at Amazon
Mattress Topper
While people may currently be carting the pricier full-on-mattress version of this topper, we wanted to spotlight a tad more affordable (but just as bestselling) investment from the cart-trending bedding brand. This 3-inch topper is crafted from high-density graphite-infused memory foam that boasts premium cooling technology for temperature-regulated snoozes.
Clearly, there's just something about Saatva's sleep support that shoppers can't get enough of: "Top quality zen haven bed, topper, and pillow. I will look to them first for any future bedding needs," one content customer coos.
Shop Saatva
Saatva Mattress Toppers, $, available at Saatva
Foot Mask
Quarantine footcare is still a trending weekly topic with this $6 foot-mask pack from LAPCOS clocking in as a cart favorite. According to our Beauty & Wellness Writer, who swears by it, "this K-beauty Amazon gem hydrates and revitalizes tired toes with the help of peppermint oil and lavender. After removing and rinsing, you’re left with nothing but soft and soothed feet that smell like a spa day."
Shop LAPCOS
LAPCOS Foot Mask, (1-Pack), $, available at Amazon
Pull-On Shorts
Last Week's Top-Carted:
Pull-on shorts are to July what biker shorts were to June. In addition to this easy summer style selling out everywhere from Madewell to Gap and even Patagonia, it also clocked in as our most wanted item from last week's top-of-the-cart picks.
(Looking for more? We've got an entire story dedicated to these boxer-like baggies.)
Shop Patagonia
Patagonia Barely Baggies Short, $, available at Urban Outfitters
AHA 30% Peeling Solution
If you haven't yet heard, The Ordinary is a minimalist-chic looking skincare brand that offers fan-favorite products at crazy low prices. And, although the brand has been around since 2013, its line of skin-perfecting treatments is still trending strong — with this AHA 30% + BHA 2% Peeling Solution at the top of this week's shopping cart.
This under-$10 bottle with skin-exfoliating and brightening benefits totes 4.4 out of 5 stars and nearly 1,500 reviews on Ulta — so, we'll let its amassed praise do the talking: "I've used this mask a few times now and I'm very impressed. After just my first use, my skin felt smoother than it has in years. My skin looked brighter, visibly softer, more even. I have mildly sensitive skin. I'm prone to redness and dryness. This mask made my skin feel a little tight afterward and my cheeks did have some temporary redness, but that's somewhat to be expected with such a strong AHA. I moisturized afterward with The Ordinary's standard moisturizer. I did not (and do not recommend) use any other products that evening. Just my pre-peel wash, the AHA/BHA mask, and my moisturizer. This product is very, very strong and should be used on a night you're not using any other actives to reduce irritation. All in all, I definitely recommend this product for 25+ skin. I think it's probably more powerful than someone under 25 needs unless they're dealing with acne scarring or some other topical skin concerns that would warrant a strong acid like this. If you have rosacea, I definitely recommend you consult with a dermatologist or esthetician before trying this product."
Shop The Ordinary
The Ordinary AHA 30% + BHA 2% Peeling Solution, $, available at Ulta
Tinted SPF
Summer is the season of sunscreen — so we weren't surprised to find this bottle of niacinamide, zinc oxide, and sodium-hyaluronate formula by eltaMD at the top of shoppers' carts.
The tinted SPF 46 boasts a more than stellar 5-out-of-5 star rating — with reviewers touting the beauty-meets-skincare savior as simple and effective: "I have tried countless SPF’s from drugstore to very high-end brands. Elta UV Clear (and tinted version) is a 10! My skin is protected, with no clogged pores, and no irritation — it looks good if I put a dusting powder over the top or just go with sunscreen. Also, I feel it washes off very nicely with a mild cleanser. So glad I found this product. I have re-purchased it many times."
Shop EltaMD
EltaMD UV Clear Broad-Spectrum SPF 46 - Tinted (1.7 oz.), $, available at DermStore
Harry Potter Eye Shadow Palette
Eyeshadow palettes are trending right now — and the one at the top of the shopping heap happens to be this Hogwarts-House-inspired product drop from the new Harry Potter X Ulta Beauty collab.
With everything from snakey Slytherin shades to golden Hufflepuff hues, Ravenclaw twilight blues, and shimmering Gryffindor reds, superfans can now rep their favorite houses on their lids.
Shop Ulta
Ulta Harry Potter X Ulta Beauty Slytherin Eye Shadow Palette, $, available at Ulta
Matching Pajama Set
Since we've all been stuck at home for the past four months (and counting), there's been a general reclaiming of comfort-fashion occurring across our online shopping habits — starting with matching sweatsuits in spring and moving to matching PJ sets for summer. This particular $30 set from Uniqlo was designed by the London-based Joy of Print and is crafted from a super-soft and stretchy blend of cotton, rayon, and spandex.
We're envisioning it looking just as fabulous barefoot in bed as paired with sandals and taken to the streets.
Shop Uniqlo
Joy Of Print SOFT STRETCH PAJAMAS, $, available at Uniqlo
Bubble Mate Foot Spa
Remember when we mentioned a mini hot tub for your feet? Well, this foot bath complete with water jets and raised-massage nodes is it. A #1 Bestseller on Amazon with over 2,000 reviews, the tiny spa for your feet is an at-home spa to pedicure and self-care star.
As one customer attests, "This is the most relaxing gift I've ever bought for myself! It's just as good as a foot massage! It's very easy to use! It makes my feet super clean and very happy! My feet haven't been this clean or smooth since I was a baby and that was a hundred years ago (not 100). I told a friend to buy one for her sister and for herself! I promise you will wish you knew about this years ago! I wish I did!"
Shop Amazon
HoMedics Bubble Mate Foot Spa, $, available at Amazon
Non-Medical Face Mask With Filter
Non-medical face coverings aren't new top-shopped news at this point, but breathable options better suited for summer activities are.
This top-shopped, reusable style from Brave New Look is made from a cooling cotton-spandex blend that's designed to fit comfortably around the nose and face — plus, it also comes stocked with a 5-layer PM2.5 activated-carbon filter for extra protection.
Shop Brave New Look
Brave New Look Protective Face Mask with PM 2.5 Filter, $, available at Brave New Look
100% Cotton Bandana
Another type of trending non-medical face covering: the cotton bandana. This top-bought beauty is designed by D.C.-based artist Ama Schulman whose shop, All Very Goods, is featured on Etsy. Schulman describes her work as a modern take on the traditional bandana — with this 100%-cotton design serving as a reflection of, "self care, carving out a space for yourself and being comfortable in your own skin."
The summer styling opportunities don't stop at a breathable face mask: you can tie this vibrant accessory anywhere from your hair to your handbag, wrist, shirt collar, and beyond.
Shop All Very Goods
AllVeryGoods No. 19 Me Time Bandana, $, available at Etsy
Platform Sandals
While sandals for summer are not breaking ground as far as seasonal fashion trends go, finding a pair that perfectly strikes the balance between comfy and cute is something to talk about — and that's where this slightly-squared toe, low-platform Camper style with an inset footbed comes in. Oh, and did we mention it's on sale?
As one enthusiast raved, "These truly are the most comfortable sandals I’ve ever owned. The leather is very soft and the heel and footbed have just enough squish to them that I can wear them ALL day. Very well made and worth every penny. Runs true to size."
Shop Camper
Camper Misia Platform Wedge Sandal, $, available at Nordstrom
Nike Cotton Crew Socks
As much as we love a flashy new product drop or a wacky hidden gem find, sometimes the best buys are basic. This $20 six-pack of cotton crew socks by Nike exemplifies our feelings as not only a top-carted item of the week but also as a standing #1 Bestseller on Amazon with 936 reviews and 4.4 out of 5 stars.
Ahh, nothing hits the shopping spot like a really good pair of $3 socks.
Nike Everyday Cushion Low Training Socks (6-Pack), $, available at Amazon
from refinery29
$11 Highlighters, Sold-Out Vibes, & Other Top-Shopped Goods This Week
Reviewed by streakoggi
on
July 22, 2020
Rating:
Reviewed by streakoggi
on
July 22, 2020
Rating:
